The Farnsworth Group


The premier market research and strategy-consulting firm serving manufacturers, retailers, wholesalers, dealers and distributors of hardware, home improvement, construction and building material industries.

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Speak With Us About Your Research Needs Today!Call: (317) 241-5600 x301
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Which services are you interested in:

Get the information you need with our data collection tools.

Do you have a research staff or in-house resources that define your research plan or design your surveys? Many of our clients have developed their own methodologies, designed questionnaires, and have internal analysis capabilities. For this reason, we offer basic data collection services to help manufacturers and retailers capture the information they need. The Farnsworth Group owns and operates data collection resources in order to ensure you receive the best respondent targeting and high-quality data among Homeowners, Do-It-Yourself consumers and Trade Professionals.

Data collection methods offered, but are not limited to:

  • Online data collection
  • Telephone data collection
  • Focus Groups
  • In-Depth Interviews
  • In-Store Intercepts


Our market research firm owns and operates an online B2B panel of over 18,000 targeted construction professionals, such as Home Builders, Remodelers, General Contractors and Architects.

We can provide you with a sample of our targeted contractors, program/host your survey online, provide real-time reporting and field surveys within days. If needed, we can also perform basic data tabulations and analysis.



The Farnsworth Group partners with the highest quality call centers that specializes in CATI Research particularly for B2B research in the home improvement, building materials, hardware, home improvement and lawn & garden industries.

Through 25+ years of call center expertise, our professional research consultants can deliver you sample, survey programming, data collection, analysis and data delivery.  We understand how to get professionals to respond and when it’s important to dig deeper on specific topics.


(317) 241-5600 x 301

or email us directly for additional information on our research services.

6640 Intech Blvd., Suite 100
Phone: (317) 241-5600 x 301
Fax: (317) 227-3010


Please contact us for additional information on how we can help you better understand your customers.

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The Farnsworth Group has been working directly with building material manufacturers since 1989.

Since being founded in 1989, The Farnsworth Group has been working directly with Building Supply Dealers, Home Centers, Hardware Stores and Farm & Ranch Stores.

Please contact us for additional information on how we can help you better understand your customers.

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