The Farnsworth Group


The premier market research and strategy-consulting firm serving manufacturers, retailers, wholesalers, dealers and distributors of hardware, home improvement, construction and building material industries.

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The Farnsworth Group is proud to be a part of Remodeling magazine’s annual Cost vs. Value study.  This study looks at the remodeling costs of over 30 different residential projects and compares those costs to Realtors’ estimated value of each project within their market.  The Farnsworth Group works with Remodeling Magazine and the National Association of Realtors each year to collect thousands of responses, analyze the results and provide a report on project ROI, regional trends and national trends.

View the 2015 Cost vs. Value report at

The Farnsworth Group has been working directly with building material manufacturers since 1989.

Since being founded in 1989, The Farnsworth Group has been working directly with Building Supply Dealers, Home Centers, Hardware Stores and Farm & Ranch Stores.

Please contact us for additional information on how we can help you better understand your customers.

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