We KNOW Your Challanges.
Product development is recommending OPE innovation that could give you a major competitive edge thanks to its durability.
You need to know the value of the benefits as well as what methods, messaging and pricing will help induce trial with the pros.
Our custom research approach will target the desired customer market and deliver answers to increase your chances of a successful launch.
Baby boomers are staying in their homes longer than predicted and urban high-rises proliferate.
The pressure is on to capture millennials investing in their first lawn equipment. You want to know the best channels and methods for engaging with them.
Understanding the path to purchase may reveal go to market strategies that put your brand in the best position to capture this emerging segment.
With digital outdoor power equipment sales exponentially gaining traction, you're considering a line extension that could be offered exclusively online.
You need to assess potential risks and benefits of this strategy.
Testing this concept along with its likelihood of online adoption can determine if it should be a "go" or "no go" before any further investments are made.
Our expertise encompasses topics as wide ranging as outdoor power equipment, lawn maintenance, gardening, landscapes, fencing, decking, irrigation, weed control and fertilizing.
Small, Medium, Large, Residential, Commercial
BIY/DIFM, Light DIY, Moderate DIY, Heavy DIY