We at the Farnsworth Group recently released a study developed for the Outdoor Power Equipment Association (OPEA), drilling down on DIY and landscaper preferences and preconceived notions.
The internet is rapidly changing how consumers shop for hardware and home improvement products, so it is important to stay on top of consumer trends. Read on to gain insights into understanding today’s consumer.
Download informative reports to keep a pulse on how your target DIYer, Contractor, Builder, and Architectural customers' purchase behaviors are changing.
