Blog

Customer Usage and Attitude

6 Adhesives, Caulks, and Sealants Market Trends in 2025

Discover 2025 trends shaping the adhesives, caulks & sealants market—from green building demand to performance innovations and shifting buyer behavior.

Read More
Customer Usage and Attitude
Home Improvement
Building & Construction

8 Composite Decking Market Trends for 2025

Explore 8 key trends shaping the composite decking market in 2025, from rising residential demand and sustainable material preferences to new product innovations and shifting buyer behavior. Learn how brands are staying competitive in a dynamic, tech-driven outdoor living space.

Read More
Customer Usage and Attitude
Product Development
Home Improvement

Contractor Confidence Has Cooled as Lead Volume and Revenue Expectations Decline

Our latest Q2 Farnsworth Contractor Index is now available and reveals a shift in sentiment among professionals serving the existing home market. Findings reflect a growing unease that has expanded from the homeowner to the professional.

Read More
Customer Usage and Attitude
Building & Construction

9 Kitchen and Bath Fixtures Market Trends in 2025

Discover 9 key trends shaping the 2025 kitchen and bath fixtures market, from smart tech and sustainability to design and remodeling priorities.

Read More
Product Development
Market Sizing
Home Improvement
Customer Usage and Attitude
Building & Construction

Homeowner Trends Regarding Energy Efficiency, Sustainability, and Green Remodeling Projects

Homeowners are increasingly interested in energy efficiency and sustainability, but cost remains a major barrier to action. Our latest research with the Harvard Joint Center for Housing Studies reveals key homeowner concerns, top green home improvement trends, and the role of affordability in decision-making. Learn how manufacturers can navigate these shifting attitudes.

Read More
Home Improvement
Customer Usage and Attitude

Navigating Advanced Analytics in Exploratory Market Research

The way a survey is designed plays a huge role in what can be learned from the data. Exploratory market research seeks to discover patterns, motivations, and behaviors that may not be immediately obvious.

Read More
Customer Usage and Attitude

Better Understand Your Building Products Customers

Download informative reports to keep a pulse on how your target DIYer, Contractor, Builder, and Architectural customers' purchase behaviors are changing.

Browse RESOURCES