The Farnsworth Group recently completed a public industry study among over 600 DIYers that have recently purchased OPE or plan to purchase. This study was the third in a series of studies tracking behaviors and perceptions of battery powered OPE compared to more traditional, gas power products. Here are some highlights of what we learned.
Starting mid-March, The Farnsworth Group and Home Improvement Research Institute began tracking DIY behaviors being impacted by COVID-19 on a weekly basis. Six months later we have learned several important results.
Starting mid-March, The Farnsworth Group and Home Improvement Research Institute began tracking DIY and Contractor behaviors being impacted by COVID-19 on a weekly basis. Six months later, we have learned several important results.
Each quarter The Farnsworth Group provides its Contractor Index to the industry. Be sure to check out the full Q3 Farnsworth Contractor Index by downloading today.
For generations, the building, hardware and home improvement industry have been stewards of local communities.
The Farnsworth Group recently completed research for the Home Improvement Research Institute on DIY channel and purchase behaviors among 15 home improvement categories.
Download informative reports to keep a pulse on how your target DIYer, Contractor, Builder, and Architectural customers' purchase behaviors are changing.
