Blog

Product Development

[Case Study] Paint Concept Testing

With these findings and recommendations in hand, the manufacturer was able to quantify Pro and DIYer interest in the new paint product concept and make an informed decision regarding the potential investment in going to market.

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Market Research Case Study
Product Development

Top 9 Plumbing Industry Trends to Watch for in 2026

Through residential housing and commercial development, as well as strong demand in the repair and remodeling sector, plumbing fixtures show steady, long-term growth from 2026 to 2030. Meanwhile, the rise of smart technology and appliances is influencing consumer preferences and the training, knowledge and tools necessary for plumbing professionals to stay ahead of the curve in years to come.

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Home Improvement
Product Development
Customer Usage and Attitude

Impacts of 2025 HVAC Industry Trends on Current Channel Stakeholders

Here's what you need to know where the greater HVAC market is going over the next several years, by what forces, and what hurdles are preventing forward progress. Beyond general industry forecasting, you need to understand your brand’s position in the market and commit to making informed decisions during quickly changing times. Start here.

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Building & Construction
Product Development
Market Sizing

Windows & Doors Market Watch: 10 Trends in the Fenestration Industry

Doors and windows are two important elements of a building’s envelope and they directly affect how the structure performs on multiple fronts, not to mention the health and wellbeing of inhabitants. Here are a handful of trends influencing the fenestration industry over the next 5 years.

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Customer Usage and Attitude
Product Development
Market Sizing

Future of the Connected Home: Smart Home Automation Trends

Home automation and smart features are here to stay. Channel diversification can help manufacturers of smart home products and systems connect with a wide variety of individuals, systems integrators, and other stakeholders in order to innovate for the changing purchasing behaviors of the modern homeowner and renter.

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Product Development
Customer Usage and Attitude
Market Sizing

Multifamily Construction Trends in the Age of the Health-Conscious Renter

While renters have become increasingly mindful of healthy housing—especially among younger tenants and those with children—their concerns have evolved since our study with Harvard's Joint Center for Housing Studies in 2018.

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Customer Usage and Attitude
Product Development

Better Understand Your Building Products Customers

Download informative reports to keep a pulse on how your target DIYer, Contractor, Builder, and Architectural customers' purchase behaviors are changing.

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