California’s new deadline is 2024 for state regulators to ban the sale of new gas-powered equipment using small off-road engines (SORE).
During the process of collecting data for product development research, there are several different methodologies and techniques you can employ. Among the most popular is Conjoint Analysis. Another is Max Diff Analysis (otherwise known as Best Worst Analysis).
In general, you should plan to spend about $20,000 to $50,000 for a qualitative or quantitative custom market research project. Read more for the factors that contribute to overall market research cost.
There are several quantitative and qualitative metrics to measure brand awareness across a variety of distribution channels, including brand rankings, net promoter scores and market matching.
Our Q2 - 2021 Farnsworth Contractor Index is now available. Here are some key takeaways from this quarters Contractor Index.
Once vaccines began rolling out earlier this year, many of us made some logical guesses on how that would impact DIY activity and home improvement shopping behavior. Thus far, that has not been the case.
Our clients and colleagues often ask for our view of where DIY and Contractor behaviors are headed given our firm’s dedication to capturing data-based insights on detailed customer behaviors, attitudes, and usage. We’ll highlight a few industry fundamentals our firm monitors each month to provide some context for where we expect DIY and Contractor behaviors to head in the near-term.
Explore our library of downloadable resources that provide high-level insights across all three industries of focus.
