As the leading custom researcher in the industries we serve, we regularly conduct public studies and consolidate information into trend-tracking articles and deeper-dive white papers. We also track others’ publications of note. We invite you to visit this page often for the latest updates.
When deciding which trade shows to attend, size and scope can be important factors. It’s easy to assume broad industry shows are better than niche shows because they offer more exposure. Or maybe you think niche shows are superior because they guarantee attendees who are involved in your product category. The truth is, the best type of show is one that suits your company’s objectives.
Read MoreThe Farnsworth Group welcomes a building products expert to their team! Learn about our new hire and the experience she can utilize to help your organization make informed decisions on customers, products and channels.
Read MoreThe Farnsworth Group is always looking for better ways to deliver valuable market insights to our clients in a fast-moving, information-dense world. To this end, we attended Quirk’s market research conference in Chicago this past week. Learn what is around the corner regarding market research needs, methods and technology.
Read More
